CSI, Scrubs & Top Gear

I've been so sleep starved. Just spent whole of Sunday making up for lost time.

Now I'm back!

Ok, I like Scrubs because as Nutty Nadia says, each character represents an exaggerated aspect of me. I love and hate the characters at the same time, and sometimes it's almost an 'ouch' for me - dammit! Season 1 better than Season 2, I think. The biting sarcasm makes me fall in love with the power of words all over again - wish I was the one writing Perry and Jordan's lines.

CSI : This is a great demo of 'Gut Feel Backed by Evidence' - my own recipe for sharp strategic thinking. They have a hunch and they look for the evidence to verify or refute it - and they do it without the desperate desire to be right that only leads to hostile battles. Ad people can learn a lot from this.
The other thing I admire about CSI is the sheer creativity - how many ways can one commit a murder? Imagine having the same brief every week - and coming up with something unexpected everytime. WOW!

Top Gear : Same thing. Amazing creativity. Many creatives (me especially) don't even like doing product reviews. And this show features cars - an object I personally find dreadfully uninteresting. But I can sit through Top Gear because they make it so fascinating. Who on earth could think of pitching a car against a tank? Racing against a train? Brilliant!

What else? Arrested Development? Tried but couldn't sit through one whole episode. I love Frasier too, even though I got feedback that it's an older person's cup of tea. I love House too - Honest Grouch punya mentor! hahaha...

Oh - American Idol. Must watch to understand what people like. Talent alone is not enough - the audience wants to be able to 'feeeel' the performer. That's why I think Taylor, Mawi and Daniel won their respective contests. 95% grads - this is the power of Level 5!

Ok, I'm done for now. Going to do some marketing with my new 'marketing buddy'.

Thanks for all your comments - they kept me going when I was too tired to blog. Love you all!